這是一篇作 SEO 廠商的文章 以下引用 Check off each item as you complete it. Install Yoast SEO plugin Verify Bing Webmaster Tools. Verify Google Webmaster Tools. (Search Console) also do this under SEO->Search Console to get more data. Install Google Analytics for WordPress and verify. Set up permalinks: Settings -> Permalinks. Use either /postname/ or /category/postname/ Decide on either www. or non www. Settings -> General Set title rules. SEO -> Titles & Meta. Set up each of the tabs and pick a title separator. Create XML Sitemap. SEO – > XML sitemap and check the box, remove any pages from the sitemap that contain little content or are not useful via tabs. Upload sitemap to Google & Bing WMT. Enable breadcrumbs, these do help but are not essential if you don’t like the look of them. SEO->Advanced and tick box. If they do not work see guide here. Check H1 tags are correct, this should be the page title and not the logo or site name apart from the homepage. Keyword research for main pages – Use a tool from my list here: Tools to find no more than two priority keywords for each main page on your site. Use these to set up the meta title, these are at the bottom of the page under Yoast SEO. Try to follow a template such as ‘Keyword 1 | Keyword 2 | Brand’ Add meta descriptions to these pages also. This doesn’t impact rankings directly but can improve CTR from searches, Remove/Add/Reorder widgets in blog sidebar if in use. Blog Post Checklist Keyword research – Look at what keywords you should target and the volumes around these. Use keyword research to set meta title. Write meta description. Check URL is short and friendly. Select category if using them. Select blog page layout if using multiple. Make sure header tags are used correctly in the post content. Set featured image. Add alt tags to images. Publish.
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